Nicole Khoo

Nicole Khoo has a current profile of expert digital marketing consultant VertexPlus - Mobile app Development Company in Singapore. She holds 10+ years of experience and worked on various cutting edge technologies. In her tenure, she has worked with various renowned brands as well as emerging small corporate and helped them grow to the next level.

Articles from this author

The Art of Social Media Marketing Services: Strategies for Success

Success in today's digital world depends heavily on effective social media marketing. When done right, social media services can turbocharge customer reach, brand exposure, and sales for businesses.

Assessing Cybersecurity Risks: How Digital Audit Can Help Protect Your Business

Cybersecurity is critical for modern businesses, with rising cyber threats making it vital to protect valuable assets and sensitive information. Digital audits analyze a company's digital security posture, identifying potential vulnerabilities and threats that could lead to data breaches. 

The Future of Video Analytics: Innovations and Trends to Watch Out

The field of video analytics has advanced rapidly in recent years, fueled by breakthroughs in machine learning, deep learning, computer vision, storage, and cloud computing. These technologies have propelled video analytics from a niche security tool into a comprehensive intelligence platform with far-reaching implications for businesses.

Conducting a Comprehensive Marketing Audit: A Step-by-Step Guide

Conducting a comprehensive Marketing Audit is essential in assessing the effectiveness of your current marketing efforts and identifying areas for improvement. A Marketing Audit is a systematic examination of your marketing strategies, tactics, and processes to determine their effectiveness and identify areas for improvement.

10 Best Android Mobile Apps For Businesses

With so many apps available for your most popular devices, it is becoming more and more difficult to find the best apps. There are a lot of great mobile device apps for Android available for use in today's world.

NOC Outsourcing

Outsourcing your marketing to a NOC is a big decision, but doing so can have big benefits. You've made the decision to outsource to a NOC because you're not able to effectively manage all of your business's marketing activities in-house

Top 7 Business Process Automation Software of 2022

Business process automation software is a technology that automates repetitive job-based tasks to free up your employees for more important tasks. Process automation software helps you do things like log into your company data

How to Evangelize RPA Within Your Organization

Robots have been successfully making inroads into a wide variety of industries over the past decade, but Robotic Process Automation (RPA) is one of the most exciting new areas.

How to Increase Your Brand Awareness via Social Media

If you're looking to create a brand that is recognizable and gets the attention of your target audience, social media might be the key. In this blog article, we'll talk about how to make consistent content on social media not only to drive more traffic to your website but also spread awareness for your brand.

ecommerce marketing

As an entrepreneur, you already know that it’s essential to differentiate your company from others like it, but what about your e-commerce site? There are thousands of other emerging brands in the digital space that offer similar products and services, but that doesn’t mean yours has to look the same.

App Store Optimization Challenges for Mobile Games in 2022

The mobile app market is tough and it’s getting tougher by the day, but you know that already. It’s not like it’s news that competition in the mobile app space has been increasing steadily year after year, with seemingly no end in sight.

How to Write a Tagline that Truly Works

In our Marketing Services department, We have seen countless taglines over the years that read like gibberish and don’t mean anything to the consumer. When creating your company’s tagline, there are several things you should keep in mind to create an effective marketing tool

Why Your Business Needs a Mobile App - Market Business News

In today’s competitive business world, It can be difficult to maintain an edge over your competitors. Your products and services are no longer enough; in fact, they might even be considered outdated if they aren’t available on mobile devices

Video Analytics Solution

Most organizations search for a VMS framework to consider the limitations of using Video Analytics. It is an amazing medium to keep an eye on the false exercises, break down the adequacy of the framework, and produce astute information.

What is the Cost of Mobile App Development?

The cost of developing apps is a function of several factors varying over several geographies globally. In Mobile App Development there are several types of apps with many already in the app stores. These factors will vary

Cross Platform App Development

Cross-platform mobile app development is app development that adapts intermediate app development languages like Javascript, ReactNative, Xamarin, Appcelerator, PhoneGap, SenchaTouch that's not native to the receptacle device's operating system.

Everything you want to know about PPC Marketing

When digital marketing was in its earlier phase, that time Search Engine Marketing activities include both SEO and Paid Search tasks, but with its evolution, SEM becomes a synonym for paid search only. It would not be wrong if I say it needs a lot of efforts to rank a website on search engines like Google and Bing.