Marshmallow Demands More from Every Android Mobile App Development Company

Android is the heart and soul of not just its makers, that is, Google, but also of the hundreds and millions of Android smartphone and tablet users. Currently, Android holds around 52% of the mobile operating system’s marketshare, according to comScore. IDC puts Android in a much stronger position. According to its latest record, Android has a 88.2% share. And between the expectations of both, Android mobile app development companies  have to do their best job. That sounds quite challenging but the fact is here to stay.

Marshmallow, the latest version, also dubbed as Android 6.0, has provided not just an incremental upgrade to system usability and connectivity but also an overhauling of the security and personal assistant. Now users can have more control on their data while browsing third-party websites or using mobile apps. They can also expect a longer battery life to stay more productive, connected and entertained while on the go.

With these developments in Marshmallow, the expectation of users from their Android devices has increased manifold. Taking a clue from the situation, Android mobile app development companies and their mobile app developers and testers have to evolve their mobile app designing, development and testing methodologies and practices.

It won’t be an exaggeration, if we say, the greater share of responsibility lies with the mobile app testing staff or the quality check team. Keeping this in mind, I have shared some insights to help them with the app evaluation process.

1. Interrupt conditions

A mobile app should be immune against different voice and non-voice activities going on the device of a user. This will clearly helps you to win the trust of the users and build a sustainable relationship with clients.

2. Installation/Uninstallation

From welcoming a new app to bidding it a farewell, every process should be smooth and flawless. The testing team must check the installation and uninstallation  of the app on different Android devices with different conditions.

3. Network conditions

An app must not let down its users with a change in network or cellular conditions. The user must be in a position to get the best output from the  installed app. Including offline mode is also a good aspect as it helps users to get information even in the absence of any network connection.

4. Performance conditions

Other apps and services that a user might be running on his or her device must not get interrupted in any manner owing to the Android app in the question.  

5. Device integration conditions

The app must connect and work effortlessly with different hardware components including GPS, video and camera, and more. This will allow the users to make optimum of the app.

Keeping a control on all above parameters, an Android app development company can stay true to the expectation of Google and its (Android) fans and can make the most of the app development opportunities available in the market. Clearly, the idea is to deliver more power or autonomy to users.

In a nutshell, Android app development is not about doing a business anyhow, rather than it’s doing a business with a win-win strategy for each and every stakeholder involved in the game.

To bring the strategy into action, developers need to work from the ground zero. They need to stay abreast with the latest Android SDK, its tools and features,and must invest time and resources in knowing what works and what doesn’t in the realm of Android mobile app development. They should bear in mind that the game never finishes. They should keep a watch on the user’s experience or customer reviews available with app stores, community forums, social media, etc., and respond quickly to their needs and challenges.

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