David Irvine
I currently head up the digital marketing department for Raepak Ltd. This means looking after all the photography of new products, content writing, graphics, web designing, coding and anything else that needs a bit of digital panache. Raepak specialises in packaging for the cosmetic industry. Next time you pick up a jar, shampoo bottle, unscrew a cap or press a dispensing pump for hand soap, it's probably been supplied by this company.
I now have over 12 years experience in the creative digital world and it's really exciting. The years fly by as the workload makes Einstein's theory of relativity seem worthless. In my spare time, I enjoy keeping fit, astronomy, poetry and photography. However, most of all I love spending time with my family and friends.
Articles from this author
Fraud comes in many different forms. The last thing you want is a knock-off product reaching the hands of a loyal consumer. This could ruin their experience and make them decide to never use your brand again. Fraud can also have a huge impact on lost profits and affect any business model from a short or long-term point of view.