6 Biggest Challenges Faced by Mobile App Developers

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As a mobile app developer, you might have had to face several challenges during the development phase. Take a look at these common challenges and see if they ring true for you too.

When it comes to mobile app development, developers often have to focus on what not to do during the development phase. Unfortunately, this also means that they have to face challenges that come along the way. Here are six of the biggest -

Getting their Apps Noticed

You create an app that is feature rich, loads fast and has everything (you think) anyone can ask for. There is just one problem. Someone else has already developed an app that is better. Competition is fierce in the app development industry. And with attention spans becoming shorter every year, creating applications that cater to this demand becomes trickier. The pressure to create products that resonate with users is very real with developers clamoring to get their own noticed in an overcrowded market.

Getting Funded

Free apps are good but they are usually funded by advertising companies looking to make a few bucks by displaying ads every time their advertised app is used. Ads are an annoyance, but a dearth of funds leaves some developers no choice but to rely on these agencies for revenue.

Taking Screen Real Estate into Account

Only developing apps for the latest platforms is a mistake. Not everyone will rush to replace the devices they already have with their latest versions or use only one device to play different forms of media. The challenge for developers therefore, is to create apps that are optimized for several screen sizes.

And all of these screens come with different limitations regarding everything from pixel intensities to OS requirements. If that isn't enough, you also have to keep the limitations of every OS you design for in mind as well. Windows, Android and iOS have their own development requirements. So be prepared to fix a lot of bugs while developing mobile apps for more than one of these platforms.

App Advertising

Your app might be better than any other product of the kind. But if you want more people to download it, it must be advertised well. This is a challenge for most developers simply because they aren’t marketers themselves. Some developers opt for the free route by using advertising agencies mentioned above, but we just saw what a disaster that can be. Here are some other ways that used by developers to promote an app:

  • They join relevant social media communities and share app with attractive teasers.
  • They also invest small amount of money to placed paid apps on several search engines like Google. Bing etc.
  • They also submit their app on popular app submission sites where user can download app and give their reviews regarding app.    

Creating Interactive Apps

Making apps responsive is one thing; making them interactive at the same time is a whole other ballgame. For developers, creating interactive elements takes more time than they are willing to invest. They would rather spend more time on other elements during the design phase like graphics and functionality. Unfortunately, users usually tend to gravitate more towards apps that can provide them with more comprehensive experiences.

Performance with Less Battery Consumption

The ideal app delivers in performance and doesn’t consume too much of your device’s battery. But for some developers, creating a feature rich product that doesn’t eat up your battery is easier said than done. Experts recommend testing apps through test users until developers are able to reduce issues that drain battery life without compromising app performance.

In order to stand out in a highly competitive mobile app market, developers have to overcome challenges to create applications that get noticed.

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