Susan A. Friedmann's Profile

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Susan A. Friedmann's articles

  • KYSS Chaos Goodbye: Keep Your Strategies Simple and Gain More Time to Enjoy Your Riches in Niches!
    Ensure lasting business success - Use these seven secret strategies for success, you'll find exciting new ways to grow your business effectively and efficiently...
    Posted: 2009-04-21
    Category: Marketing
  • How to Make Your Niche Follow You Anywhere
    Some of the most powerful resources that improve your accessibility - without losing precious time - are online. The web is your platform to create and sustain key relationships... with your niche
    Posted: 2009-04-20
    Category: Networking
  • Fighting The Fear
    Exhibiting in economically turbulent times... the first thing to do is to assess and understand what the changing marketplace actually means to your industry
    Posted: 2009-04-20
    Category: Marketing
  • Six Advantages to Virtual Trade Shows
    A virtual trade show can be simple or breathtakingly realistic... and you can use it effectively to improve your company's bottom line
    Posted: 2009-02-13
    Category: Marketing
  • Protecting Your Interests: Using Competitive Intelligence Gathering Techniques at Tradeshows
    Tradeshows offer the most overt intelligence gathering environment imaginable... It is important to pay careful attention to any unfamiliar exhibitors... carefully approach tradeshows with one eye toward protecting your intellectual assets.
    Posted: 2008-08-29
    Category: Marketing
  • Social Networking: The Five Biggest Mistakes Nichepreneurs™ Make
    Strategic use of social networking can help a company grow but beware of five common mistakes and learn how to avoid them...
    Posted: 2008-08-26
    Category: Networking
  • Rising Exhibiting Costs Places New Premium on Efficiency
    To ensure the maximum ROI possible, in order to justify the spiraling costs... here are the top five ways to get the most out of every tradeshow...
    Posted: 2008-07-01
    Category: Marketing
  • Super Seminars: Enhance Your Expert Identity By Teaching the Classes Everyone Wants to Take!
    The key to success of any seminar, boot camp, or educational offering is through marketing and promotion... examine the process to developing seminars that will appeal to your target audience
    Posted: 2008-06-30
    Category: Marketing
  • Saving Time and Energy: A 6 Step Process to Adopting New Technology
    How do you identify what tools are best to promote your products and services… Save time and minimize frustration by adopting this six step process for approaching new technology
    Posted: 2008-05-23
    Category: Management
  • Consultative Selling for Nichepreneurs™
    A consultative sales experience is different from any other type of selling, because you begin the relationship with your potential client by providing value…
    Posted: 2008-04-23
    Category: Sales
  • The Power of Asking Questions: 7 Strategies to Discovering What Your Prospects Really Need
    Having a team that can ask the right people, the right questions, at the right time, is the single most cost effective thing you can do to guarantee fantastic show results. Learn the strategies…
    Posted: 2008-04-22
    Category: Marketing
  • Good Shows in Bad Times: Exhibiting When Your Industry Is In Crisis
    Every industry has its good & bad times…It is possible to turn in a great tradeshow performance when everything else is going wrong. Here are strategies to take when your industry is facing hard times
    Posted: 2007-12-29
    Category: Marketing
  • Are You Ready to License?
    Creating a license based on your Expert Identity can be a very lucrative revenue stream… however there's a lot of legwork & research that goes into creating a license relationship. Are You Ready?
    Posted: 2007-12-23
    Category: Business
  • Four Generations In The Marketplace: What This Means For You
    Today's consumer can be a member of one of at least four generations… different techniques are required to connect with them. Here's what you need to know to position yourself appropriately.
    Posted: 2007-10-12
    Category: Marketing
  • Riches in Niches: Why I Became A Nichepreneur
    Marketplace is overflowing with highly skilled professionals but nothing differentiates one advisor from the next. Being the Expert is the most lucrative, prominent place in any niche market… integral steps service professionals can take to position themselves as the Expert.
    Posted: 2007-10-07
    Category: Entrepreneurs
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