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Peter J Moore's articles
Opt-in email marketing lists are easy enough to buy online and they may seem like the perfect way for you to get the word out about your website. However, here’s why we think you should avoid them like the plague!
Posted: 2010-02-21
Category: Email Marketing
Photography is a very specialist area that will attract a huge number of potential clients. But having a ‘pretty’ website isn’t enough to draw those customers in and keep them there.
Posted: 2010-02-21
Category: Photography
Calling all website builders! You won’t get inbound links from sitting around all day and waiting for that knock on the metaphorical door. You will need to put in a bit of effort and your thinking caps on – here are some suggestions as to how you might go about it.
Posted: 2010-02-21
Category: Traffic Generation
In business the hardest thing to do is to gain the trust of new customers.
Posted: 2010-02-21
Category: Email Marketing
RSS feed – nothing to do with food and actually stands for Really Simple Syndication. So, if it’s really simple, then what is it?
Posted: 2010-02-07
Category: RSS
For those of you not already aware, Skype is a method by which you can talk to, type messages to, and communicate with others, in real time.
Posted: 2010-02-07
Category: Internet Marketing
Meta-tagging is a way of ‘pinning’ words and phrases to your website or document in order to make them more visible to searchers. It’s a way of drawing people into what you want them to find and here’s a bit more about how they work.
Posted: 2010-02-07
Category: SEO
And you thought Facebook and Twitter were only for teenagers on which to send message to their mates and annoy one another by sending pointless links and images. WRONG!
Posted: 2010-02-07
Category: Marketing
For the mathematicians among us, PageRank used by Google is an algorithmic process, named after a man called Larry Page. For everyone else, it’s a way of measuring how much support a web page has from the number of hyperlinks, and so on, to it. It’s like a ballot for web pages.
Posted: 2010-02-07
Category: Page Ranking
Connecting with your audience is increasingly more important in the virtual age in which we live. To give your customers a sense that there is someone really ‘out there’ behind the website is the only way you are going to make them feel like they are part of something real.
Posted: 2010-02-07
Category: Ecommerce
Well you could rely on your friends to tell everyone they know about your website or you could enlist the help of a service that can find more followers for you. The latter will see your followers soar very quickly.
Posted: 2010-01-20
Category: Traffic Generation
Twitter has now grown to prove itself a popular networking tool for personal use but it is increasingly used by businesses. News broke recently in a press interview that Twitter is trialling plans to launch its first business-focused service.
Posted: 2010-01-20
Category: Advertising
Your business website is only as good as its content and its usability. Without a well-thought out design and plan, your site is not likely to generate sales for you and your site will be just another one of millions. It needs to give you an identity which is unique in its own field.
Posted: 2010-01-20
Category: Small Business
We’ve got Google but now we also have ‘Goggles’. You could be forgiven for thinking it’s a typo but no, we now have the use of Goggles on the internet which has opened up a whole new way of searching for what you’re looking for.
Posted: 2010-01-20
Category: Ecommerce
If you are someone who likes to traipse around the shops, fighting shoppers and trying on clothes which don’t fit you, before standing in queues of sweaty bodies, then you need not read this article. If, however, you would prefer to shop from the comfort of your own home, then read on…
Posted: 2010-01-20
Category: Ecommerce
