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LorenFogelman's articles
Opportunities to expand are dependent on your focus, whether present, past or future. Consider your goals imagining how you would be different, how your business would change and how your life will be affected. Allow yourself to step into that vision now, as if it had already happened. Notice how you are feeling as you are doing this. Tune into the details. What you see and feel is important.
Posted: 2010-09-06
Category: Business
Think about the original reason you decided to open your business. Connect with the excitement and anticipation you felt imagining the impact you were going to make in your community, being of service to others and feeling appreciated by your clients. Tap into the feeling of your business making a difference in their lives.
Posted: 2010-08-28
Category: Marketing
Do you find that you get inquiries, people who have expressed an interest in working with you, and you wait before calling them? Or maybe someone has a warm lead for you, they know someone who is interested in talking to you about your services, and you are not sure how long to wait before giving that person a call? When you wait too long, your warm lead ends up going cold.
Posted: 2010-08-23
Category: Marketing
When you opened the doors to your business were you hoping the field of dreams concept was true, build it and they will come? Just hanging out a shingle, however, does not mean you will quickly have a full schedule with new clients. Unless you already have a strong following, you will need to figure out a way to drive clients to your business.
Posted: 2010-08-12
Category: Marketing
Entrepreneurs are a unique breed. We think, see and perceive our world differently than those around us. Instead of staying with the traditional status quo security of a job, we have made a step to do things differently by creating our own business.
Posted: 2010-08-01
Category: Marketing
Opportunities abound. You are only limited by your thoughts. The option to do something new and different is always present. Once you begin to envision yourself as you want to be, then the path for reaching your goal is already being created.
Posted: 2010-07-26
Category: Marketing
You are finally at a place where you have taken crucial steps in your business and are ready to make a big change. Deep down in your heart you know this is what you were meant to do, you can literally feel yourself being pulled in this direction. When you are connected to your heart, it all comes together and flows easily. There is clarity in your heart. This is the direction for you to go.
Posted: 2010-07-19
Category: Marketing
Have you noticed there are peaks and valleys in your business? At times you are at capacity and so excited about people coming to you, wanting to work with you. It just seems so easy. Then you notice a shift occurring. All of a sudden what looked like a growing business begins to backslide. Now you are scrambling to pay the bills.
Posted: 2010-07-08
Category: Marketing
Do you know what holds you back from doing things which you know will help you to grow your business? What is the one thing you have been avoiding because it is out of your comfort zone? All entrepreneurs experience these things when growing a business. It is the choice you make once faced with something fearful which will separate the successful entrepreneurs from all the rest.
Posted: 2010-07-02
Category: Marketing
Are you truly dedicated to your profession? Absolutely love what you are doing and your clients are getting great results, but no matter how hard you try your bank account does not reflect your efforts? Well you are not alone. It’s really common, particularly with health care and support professionals.
Posted: 2010-06-29
Category: Marketing
During the past week I have had several conversations with clients about pricing. Not being clear on your services and what you are offering, means there is no consistency. In fact each client ends up in a unique program and price structure. This approach appears to be client centered but it becomes very time intensive; creating chaos for you.
Posted: 2010-06-17
Category: Marketing
Everything we do is either to feel or avoid some emotion. How you feel does matter. Mindset contributes 80% to success. If your mindset is not in the right place, all of the information about marketing will not make a difference.
Posted: 2010-06-10
Category: Marketing
No matter what you want to believe, your image affects your business. People judge based upon first impressions. “What you see is what you get.” In fact, your image is nine-tenths of success. A potential client will determine whether to connect with you in less than one minute. As an entrepreneur, you are your brand.
Posted: 2010-04-30
Category: Marketing
As I have continued to grow my business, I have learned so much about myself along the way. There are some golden nuggets which have helped me to move forward even when it was uncomfortable. Taking the steps toward business growth means personal growth will occur as well.
Posted: 2010-04-29
Category: Management
It is easy to talk about your ideals and dreams for success, but something else entirely to begin taking the first step down that road. Beginning the process can be uncomfortable and scary. On the outside your goals might appear well and good. Isn’t this what you have been dreaming about for so long?
Posted: 2010-04-20
Category: Marketing
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