Lee Eldridge's Profile

Biography

Lee Eldridge has been involved in marketing and brand development for more than 20 years. He's the co-owner of the promotional marketing company Snap Promotions out of Lawrence, Kansas. As a marketing promotions specialist Eldridge is known as an innovative leader within the promotional products industry. Lee writes for his company's blog as well as his own personal Sports and Politics Blog.

Lee Eldridge's articles

  • Think Outside the Basic Promotional Items
    If you're tired of the same old promotional products, consider alternative items for your next campaign. They might just do the trick.
    Posted: 2011-10-20
    Category: Marketing
  • Chiefs Need Time to Fix Their Quarterback
    In Kansas City, the Chiefs fan grow restless with the play of quarterback Matt Cassel. But offensive coordinator Charlie Weis has a plan to fix the quarterback.
    Posted: 2010-10-20
    Category: Recreation & Sports
  • Redistribution of Wealth Should Not Be About Politics
    Three words that carry a lot of weight. Redistribution of wealth. While it's an important component of our country's view on taxation, it should not be used like a political club to create social justice.
    Posted: 2010-10-20
    Category: Politics
  • Effective Utilization of Content for a Small Business and Social Media
    Developing articles and content for social media is an effective way to promote a small business. Learn how to utilize content across multiple marketing platforms.
    Posted: 2010-10-12
    Category: Marketing
  • Don't Market In The Dark Any Longer
    Understanding ROI and your target audience doesn't have to be rocket science. But without it you're marketing in the dark.
    Posted: 2010-09-23
    Category: Marketing
  • Turning Employees Into Advocates
    Employees who actively live the company's brand create significant benefits for both the customer and the organization. Customers of organizations with employee brand advocates enjoy better customer service, greater anticipation of and ability to have their needs met, and more attentiveness to their voice and feedback. Learn how to transform your employees into advocates.
    Posted: 2010-09-23
    Category: Human Resources
  • Utiziling Social Media is Smart Business
    Learning how to utilize social media to promote a small business is smart. Understanding Web 2.0 is the first step in developing a cohesive marketing strategy.
    Posted: 2010-05-27
    Category: Marketing
  • Promotional Marketing with Brand Names
    There are thousands of promotional products available at virtually every price point imaginable. So where do you start? How about leaning on somebody else's brand to help build your own brand awareness. Utilize trusted brands such as 3M, Camelbak, Swiss Army, Fossil and M&Ms to help you promote your own organization.
    Posted: 2010-05-27
    Category: Marketing