Kevin Waddel's Profile

Kevin Waddel's articles

  • New York City Public Relations Firm Offers Tips on Blog Promotion
    A final thought... the better the quality of the content you have in your blog, the better your chances of getting people to like your blog and keep coming back. In addition, keep it fresh. Once you commit, you have to keep posting relevant and timely content which will keep your existing followers coming back as well as attract new ones.
    Posted: 2009-11-25
    Category: Public Relations
  • Financial Services Public Relations in New York: Firms Need to Demonstrate ROI
    A core belief for the firm is the fact that a carefully orchestrated and strategic public relations and market effort leads to top-of-mind awareness for clients’ products and services. Increased media awareness enhances credibility and stimulates sales.
    Posted: 2009-10-23
    Category: Public Relations
  • Health PR in New York: Simplifying the Complex
    Finally, all practitioners of Health PR in New York and elsewhere need to be guided by intellectual rigor as any approach to communications and business planning should be based on deep and methodical research, a thorough understanding of client objectives and a planning process that yields truly strategic and tailored recommendations - not just “one-size-fits-all” tactics that might fit any client.
    Posted: 2009-10-22
    Category: Public Relations
  • Investor Relations practitioners drive communication initiatives to preserve corporate reputations
    Practitioners must play a more active role in shaping a corporation’s ethics policy and safeguarding its reputation through a communications program that addresses the needs of all of its constituents.
    Posted: 2009-09-24
    Category: Public Relations
  • Crisis Communications Programs Can Help Avoid Public Relations New York Nightmares
    As a corporate communications professional, there is a good possibility that you will be your company’s first line of defense. Chances are that when a crisis hits, you will be among the first to know, if not the first. You will also be front and center as the voice and face of the company. Being well-prepared for any and all contingencies is a must and will speed the reputation recovery process.
    Posted: 2009-09-23
    Category: Public Relations
  • PR New York agencies lead the way in harnessing new media
    Social Media Transforming Business-to-Business Public Relations
    Posted: 2009-08-28
    Category: Public Relations
  • Public Relations Taking Lead in Social Media
    Recent blog by Public Relations Society of America CEO highlights PRs embrace of social media
    Posted: 2009-08-26
    Category: Public Relations
  • PR New York Professionals Take Notice
    Social Media Builds Corporate Reputation
    Posted: 2009-08-06
    Category: Public Relations
  • Specialized Public Relations New York Firms Provide Must Utilize Social Media During Times of Crises
    Social Media: Its Role in Crisis Communications
    Posted: 2009-08-06
    Category: Public Relations
  • Makovsky + Company Debuts Revamped Website
    In Makovskys view, the most important new feature is the underlying structure of the site. Its specifically designed to be constantly updated in fact, any time anyone makes a revision or an addition, itll help improve the sites search engine rankings.
    Posted: 2009-06-03
    Category: Business
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