Kellie D'Andrea's Profile

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Kellie D'Andrea's articles

  • 7 Steps to Creating a Powerful Brand
    A brand is created using a variety of different marketing messages, images and touch points to create an emotional connection and an impression in the minds of your customers. When companies have successfully connected with their customers and live and breathe every moment in support of that connection, is when a brand is created.
    Posted: 2010-02-14
    Category: Business
  • 7 Simple Secrets to Turning Prospects into Customers
    Turning prospects in to customers is a big challenge many business owners face especially when they are not skilled in the selling process. But having customers is necessary to grow your business so here are 7 simple secrets to turning prospects into customers.
    Posted: 2010-02-14
    Category: Business
  • 5 Ways to Immediate Business Failure
    Many small business owners open their business with the greatest of intentions but the statistics do not lie. Most small business will fail within the first five years of business. Do not be a statistic. Learn the necessary skills to take your business to the next level or partner with someone who can assist you. Here are 5 surefire ways to immediate business failure
    Posted: 2010-02-11
    Category: Business
  • 5 Social Networking Mistakes
    With the onset of social networking sites such as Twitter, Facebook, Youtube and LinkedIn, millions of people are sharing their thoughts and opinions with the millions of other people they are connect to. As a small business owner, it is important for you to be on this bandwagon and develop a social media strategy that generates results but you want to avoid to 5 biggest mistakes people make on social networks
    Posted: 2010-02-11
    Category: Networking
  • 5 Important Things to Ask Your Customers
    Too often the difference between your business moving at the speed of molasses versus the speed of light is failing to ask your customers certain questions that will make a big difference in your business. Here are 5 important things all business owners should ask their customers.
    Posted: 2010-02-11
    Category: Business
  • 7 Proven Low Cost Marketing Ideas for Retailers
    One of the primary goals of a retailer is to attract new customers to their store every day. Even in tough times, marketing is a vital component to your success and often many business owners pull away from marketing in hopes of cutting costs to improve profits which is a huge mistake
    Posted: 2010-02-09
    Category: Marketing
  • To Outsource or Not? That is the Question
    Outsourcing is one of those "ugly" words that seem to frighten many small business owners. Often they fear that if they don't perform a certain tasks themselves that task won't be executed properly or because the have limited funds, are convinced that they cannot afford to outsource.
    Posted: 2010-02-06
    Category: Business
  • 5 Steps to a Powerful Competitive Analysis
    Every business owner should have a complete understanding of the competitive landscape in their market. Competition is defined as any business that provides a similar service or product in the same market, region and industry. A business owner not only knows who his competition is but also understands the best way to position himself ahead of his competition.
    Posted: 2010-02-02
    Category: Business
  • 5 Things to Consider When Building a Powerful Brand
    In today's world, it takes a strong, branded identity along with a memorable customer experience that generates a good buzz to keep the brand going and the profits flowing. The goal of every business owner is not just to create satisfied customers but to create the WOW experience that leads to brand evangelists.
    Posted: 2010-01-30
    Category: Business
  • Aim High, Use Powerful Resolve, and Stand Firm
    When you think of professional athletes, mega stars or business icons; you naturally think of success and achievement. What most people don't realize is the journey that all of those folks had to take to get to where they are today included obstacles, challenges and hard times.
    Posted: 2010-01-24
    Category: Self Improvement
  • 12 Biggest Sales Blunders a Business Owner Can Make
    For many owners, the thought of "selling" is a scary thought and often causes them to focus on the wrong things but the truth is, sales is the lifeblood of the organization and it is important to not fall into bad habits and make the big mistakes that so many make. So what are some of the biggest sales blunders a salesperson (or anyone in a sales capacity can make)
    Posted: 2010-01-24
    Category: Business
  • 6 Critical Brand Questions to Start your Year off Right!
    Many business owners are setting out to complete their business plans to prepare them for the upcoming year and for future success. The planning process is such a critical component in business.
    Posted: 2010-01-24
    Category: Business
  • Stop Selling and Start Storytelling
    In today's information age, people are overwhelmed with information, data, and events to the point of being bombarded. With the advancement of technology that overwhelmed feeling is increased tenfold by the quick access to everything. So what does this mean when you are trying to command the attention of your audience, a prospect, an employee or a client?
    Posted: 2010-01-24
    Category: Business
  • Time to Tune up Your Business
    When is the last time you checked under the hood of your business? Checked for leaks, outdated business strategies and inefficient process? After time, many businesses are put on autopilot using systems and automation that may or may not be creating revenue issues or operational inefficiencies. In today's age of rapidly moving technology,
    Posted: 2010-01-24
    Category: Business
  • 5 Ways to Rev up Your Revenues Now
    In today's economic climate, many business owners are struggling with how to increase revenues to stay in business but smart entrepreneurs are thriving in these tough times because they have learned strategic tactics to increase their revenues. Here are 5 ways to increase your revenue now.
    Posted: 2009-12-28
    Category: Business