Kath Dawson's Profile

Biography

Kathryn is Technical Director of Strategy Internet Marketing and a passionate writer. She is committed to providing a first rate service to her clients through well revised, insightful and creative strategies. Kathryn has enjoyed many successful years in internet marketing and has helped a large number of businesses to obtain top search rankings, increased traffic and improved conversion rates for their websites. Strategy Internet Marketing offer a range of services, including search marketing, link building, user analysis and digital strategy. Utilising an innovative pay-on-results model, they provide a no risk, organic search engine optimisation service, suitable for a wide range of different businesses. With no upfront or monthly fees, clients simply pay a percentage on their increased traffic volume or online sales revenue.

Kath Dawson's articles

  • 11 Reasons to Choose SEO Pay on Results over PPC Advertising
    SEO, or Search Engine Optimisation, is the process of optimising your website through various on and off site techniques, so that it appears higher in search results for targeted keywords.
    Posted: 2012-03-13
    Category: Marketing
  • 6 Reasons Why Pay on Results SEO is Better Than Pay Per Click Advertising
    Many companies are over spending on expensive PPC campaigns whilst neglecting SEO. They are unaware that SEO has a better click through rate, has longer lasting benefits and is more cost effective. This article gives just six of the many reasons why Pay on Results SEO is preferable to Pay per Click advertising when considering a long term internet marketing strategy.
    Posted: 2012-03-08
    Category: SEO
  • How SEO Companies Can Position a Business for Long Term Success
    Topping the search engine rankings is only half the battle. Staying there is equally important if a company is to build its presence, its brand and its revenue online, just the kind of commercial security every business wants. This article examines how SEO companies can position businesses for long term success on the internet.
    Posted: 2012-01-31
    Category: SEO
  • Five Standards of Practice to Expect From a Quality SEO Company
    The need for SEO expertise means that a dedicated service provider is the best option. But with so many to choose from, it is essential that a client knows what professional standards and quality of service should be expected.
    Posted: 2012-01-11
    Category: SEO
  • Why Internet Marketing is So Vital in the Modern Business World
    Marketing on the internet requires more than just a nice website. Making the internet community aware a website exists is the key to turning presence into revenue, which is why internet and SEO companies are so important. This article looks at some of the reasons internet marketing is so vital in the modern business world, not least SEO expertise.
    Posted: 2012-01-05
    Category: Internet Marketing
  • Qualities Of A Top SEO Company
    A good SEO company is in demand today. Because of the lure of internet marketing, many companies are now looking for various ways to set up a website for their company. Incorporating SEO strategies to a website is a quick and easy way of generating more traffic. SEO or Search Engine Optimisation offers valuable ways to make websites a lot more searchable in search engines.
    Posted: 2011-11-30
    Category: SEO
  • How To Find The Best SEO Services
    A quicker way of penetrating the SEO industry is by using SEO services. SEO can be tricky. It may take years before one will get the hang of search engine optimisation techniques. In this day and age, it is important to maximise time in order to speed up progress. There is no need to spend years mastering SEO if there are services that can do the work for you.
    Posted: 2011-11-25
    Category: SEO