Joy H. Gendusa's Profile

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Joy H. Gendusa's articles

  • How to Consistently Attract NEW Customers — Month After Month
    A simple direct mail campaign that will bring new customers to your business every month. This is so simple and will make your customers feel special on their special day.
    Posted: 2011-10-29
    Category: Marketing
  • The Top 3 Reasons Your Postcard Marketing Fails
    Mistakes small business owners make and how to solve them. These are the three most common mistakes and how you can fix them.
    Posted: 2011-10-29
    Category: Marketing
  • How to Craft the Perfect Offer — and Take Out the Bad Ones!
    Valuable information for producing a postcard marketing campaign to get you great results.
    Posted: 2010-09-12
    Category: Marketing
  • Blind Shopping Your Business Pays!
    Find Out If Your Business Passes the Mystery Shopper Test.
    Posted: 2010-06-06
    Category: Marketing
  • Postal Changes Are Coming - What's In It For You?
    Use this information to prepare your 2010 direct mail marketing budget to get the best return on your investment.
    Posted: 2009-12-13
    Category: Marketing
  • Merry Christmas?
    Planning early for holiday marketing takes the Scrooge out of Christmas.
    Posted: 2009-09-27
    Category: Marketing
  • Are you a Survivor or a Thriver?
    If you want to thrive in today’s economy you have market your business smart and have the right attitude.
    Posted: 2009-07-16
    Category: Marketing
  • Reasons to Not Promote in a Tough Economy
    Cutting Your Marketing Budget Now Could Be a Critical Error for Your Business.
    Posted: 2009-07-11
    Category: Marketing
  • Disagreement Can Be the Key to Success
    The Economy Doesn’t Have to Completely Control Whether Your Business Can Grow.
    Posted: 2009-07-11
    Category: Marketing
  • 7 Elements of a Perfect Landing Page
    Make sure your web page has all these elements to draw attention from prospective clients.
    Posted: 2009-05-24
    Category: Marketing
  • Direct Mail Marketing Done Correctly, Cannot Fail
    Do it the right way and laugh all the way to the bank.
    Posted: 2008-11-09
    Category: Marketing
  • Effective List Management Can Save You Big
    Marketing smarter can lead to greater profits.
    Posted: 2008-11-09
    Category: Marketing
  • Specialized Mailing Lists Make All the Difference
    The Difference between Hitting Your Target and Missing By Thousands of Dollars.
    Posted: 2008-11-09
    Category: Marketing
  • Marketing Overkill? The Undeniable Role of Repetition in Success
    Companies that understand this get all the business; those that don’t... don’t
    Posted: 2008-11-09
    Category: Marketing
  • Promoting Heavy before the Holidays – NOT just for Retailers
    Seasonal Business Promotion is economically sound for all businesses.
    Posted: 2008-11-09
    Category: Marketing