Dijana Dimitrovska's Profile

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Dijana Dimitrovska's articles

  • Don't you Hate it When Customers are in Doubt and Pose Objections?
    "Your product doesn't provide the functionality X like the product Y!" - your potential customer opposes you after viewing your product's website. "Your product works on X, which is said to be not as good as Y." - another one writes. To get ideas for providing proper answers, read further.
    Posted: 2006-04-14
    Category: Ecommerce
  • The lesson of the web
    Anyone who has tried to do business online has probably realized that new rules of conducting business have been established in the world of e-commerce. Which are they?
    Posted: 2006-04-14
    Category: Ecommerce
  • Be Stylish and Delight the Online Customer
    What people value is getting more than they expected. They are tired of the volumes of banal consumption which are currently chalking us up at accelerating speed. Having this in mind, your company should think in direction of building a style and bringing personality to interactions with customers. How?
    Posted: 2006-04-14
    Category: Ecommerce
  • The servitization of products
    Among the previous tips on subjects like dealing with online customers, using proper language while interacting with customers, developing your companycompany's style and learning the lesson of the web, one question keeps being unanswered - how much value does the "service part" give to my product and why is it so important.
    Posted: 2006-04-14
    Category: Ecommerce
  • Adapt Your Language to Different Cultures
    The Internet offers tremendous opportunities to widen your market internationally. When this happens, it is the right time to think about the cultural differences and adapt the way you communicate to customers from diverse societies. Although the remarkable advances in global travel, communication and media go in a direction of converging the cultures and creating a common culture worldwide, still common and uniform behaviors appear. How can we adapt our customer service to those?
    Posted: 2006-04-14
    Category: Ecommerce
  • Don't tell operators what to say
    The usual practice of serving online customers through a chat software involves having predefined answers to common questions. When a company recruits new people for online operators, the usual training is done only in the field of the company and product knowledge, as well as using the software to serve online customers. But that's what average company will do. Since you want to achieve more than the middling, read further to get some ideas.
    Posted: 2006-04-14
    Category: Ecommerce
  • Angry customers - what can we do with them
    "You are the worst company I have bought from!" - writes the client. Oops, bossss! What should I write back? It is very hard to select words when some of your customers is angry and complains about your company. Read more for an insight into it.
    Posted: 2006-01-31
    Category: Ecommerce
  • More heads are better that one
    No matter how you are looking at things, if another person looks - he will see them differently. So, to be sure you are doing the right things on the right way, you should not only think systematically yourself, but also provide channels to get feedback and other opinions.
    Posted: 2006-01-31
    Category: Ecommerce
  • Watch your mouth!
    Internet users are very autonomous and self-directed people. With this in mind, you will have to echo those character traits and use the right tone of voice to fit with them. You should also be very careful and really watch your mouth while talking with them, since they are just one click away to your competitors.
    Posted: 2006-01-31
    Category: Ecommerce
  • New company? Boost your credibility and trust!
    It is very hard to be "the new guy in the block", since in most of your interactions you will have to try leave good first impressions. Some say it is most important to be yourself and care about others and things will turn out great. It is the same with companies. Read further for deeper insight into this.
    Posted: 2006-01-31
    Category: Ecommerce
  • Problems with availability time?
    Many companies do want to interact with online customers and use their feedback, but they lack the personnel or time to do that. It is really important to have the will, anything else can be settled out. If you are one of those, read further and you might get some ideas.
    Posted: 2006-01-31
    Category: Ecommerce