Catherine Gliddon's Profile
Catherine Gliddon's articles
The Scottish Exhibition and Conference Centre is known for the famous names that have played in its precincts. Musical artistes including Iron Maiden, Kylie Minogue, Celine Dion, Gloria Estefan, and many others have performed concerts, with the halls packed to their maximum capacity.
Posted: 2008-04-23
Category: Management
Situated strategically between two underground stations, Earl's Court and West Brompton, the Earls Court Exhibition Center is a large complex consisting of two halls: Earls Court One, and Earls Court Two. In addition to these halls, there is the Olympia halls located nearby. All these exhibition halls are operated by EC&O Venues.
Posted: 2008-04-23
Category: Management
Many top exhibitions take place annually in the United States and there are some excellent venues across the country. Below we look at 10 of the top exhibition venues in the States.
Posted: 2008-04-23
Category: Management
There are a number of different types of stands to promote and market your company, ranging from shell schemes, bespoke and custom modular exhibition stands, through to various sized pop up and banner stands. Below we briefly mention the choices you have.
Posted: 2008-04-18
Category: Marketing
A lot of UK and Irish companies also often need to exhibit abroad to market their business direct to suppliers, partners and customers in Europe and further afield. Organising to exhibit abroad can be a logical nightmare i.e. you are not well organised and plan well for the event. Below we look at 10 very simple tips which may make things a little easier for you.
Posted: 2008-04-14
Category: Marketing
Marketing directly to the client or customer can be far more cost effective than marketing through intermediaries, if done effectively. Marketing Directly and doing this effectively though is not easy. Below we look at 5 Direct Marketing techniques below and some ways to optimise your techniques.
Posted: 2008-04-14
Category: Marketing
Organising an exhibition for the first time? Don't know where to start? What do you need to consider and how can you get the ball rolling? Below are some basic ideas to guide you in some of the areas you might want to start thinking about in preparation for organising an exhibition stand at an event.
Posted: 2008-04-06
Category: Marketing
Many companies and businesses may be thinking about advertising and promoting themselves at an exhibition, to benefit from the advantages of direct and face-to-face marketing. The question then becomes where to start and how to go about planning to attend an exhibition, how to go about getting started and what is involved. Below we give some ideas for beginner's to the exhibitions industry.
Posted: 2008-04-01
Category: Small Business
So you have made the definite decision to promote your business through direct marketing and exhibition public and trade events and now you need to promote your presence at the show to ensure that as many of your clients and customers as possible, will attend the event. So how can you use the Internet to promote your company's presence at a show? Below we look at a few ways you can utilise the Internet to your benefit for this purpose.
Posted: 2008-04-01
Category: Small Business
One of my favourite travel exhibitions every year takes place in the city of London, England and it is an event attended by exhibitors and visitors worldwide. Below we look in more detail at what you can expect from the annual World Travel Market.
Posted: 2008-03-20
Category: Business
The UK is a country where there are a number of excellent exhibition venues with Birmingham's NEC, Manchester's GMEX, London's Earls Court, Olympia and ExCel exhibition venues
Posted: 2008-03-11
Category: Marketing
Many of you who have companies in the UK and within Europe will at some point have the need to attend an exhibition in Dublin, Ireland. A number of exhibitions take place at the main venue, The RDS (Royal Dublin Society) Exhibition venue. Below we discuss some information which may be useful for those of you travelling to Dublin for an exhibition.
Posted: 2008-03-04
Category: Marketing
Many companies realise the great benefits that ones business can get from direct and face-to-face marketing and for this reason many companies make the effort to attend trade and public shows and exhibitions.
Posted: 2008-02-28
Category: Advertising
With threats of global warming, the lack of rubbish disposal areas, the shortage of water and other things which affect the environment, having an environmental friendly approach for your company can be a good way to move forward.
Posted: 2008-02-19
Category: Ethics
