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Alan Paget's Articles

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CRM for the SME market: More than just technology Are your customers at the centre of your organisation? Are you confident that you can optimize your CRM strategy to maximize value from your CRM technology investments? This White Paper by ROCC outlines just some of the principles of implementing CRM strategies within SMEs and touches upon the role technology plays. IP telephony (VoIP): A technology for SMEs? According to new research from BT, 37% of SMEs have migrated to fully converged voice and data networks – almost two-thirds making the switch in the past twelve months. In terms of payback, half of these reported significant reduced infrastructure costs, productivity increases and improved organisational agility. However, nearly one third of SME surveyed admitted to having little or no understanding of what a converged network actually is. What is your situation?