Don't be afraid to ask some questions before you decide on which affiliate programs to join. You should get some good answers because this can make or break the success with these programs.
Does it cost anything to join? A lot of affiliate programs out there these days are free to join. Don't assume you have to spend some money to become an affiliate marketer.
When do they issue the commission checks? All affiliate programs are different. Some issue their checks once a month, some every quarter, etc. Pick the one(s) that are best suited to your needs. A lot of affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be paid out.
What are their hits to sales numbers? In other words how many hits to their ads or sites does it take to make a sale? They should be able to provide an accurate number based on affiliate stats. This will give you an idea of how much traffic you'll need to drive in order to make sales.
How are your leads tracked in their system and for what period of time? They sshould have a good system in place that will give you credit for a sale that takes place well into the future, not too many people will purchase on their first visit. If they don't you'll lose out on a good amount of commissions.
Your choices of affiliate programs should be able to provide detailed stats. They should be available online anytime you decide to check them out. Constantly checking your stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor to your site. A hit is the one-time clicking on the banner or text links.
Find out if the affiliate program pays for hits & impressions too. It's an added benefit when they do because you'll earn more simply by driving a good amount of traffic. This also helps if the program requires a lot of hits to make a sale.
Who’s the online affiliate programs retailer? Find out who you are doing business with, you need to know if it’s a solid company. You should know the products they sell and the numbers they’re hitting. The more you know about the retailers offering you the affiliate programs, the easier it will be for you to know if that program is right for you and your site.
Some affiliate programs are one tier, others are two. A one tier system will only pay you for the direct business you bring in. While a two tier system will give you an added bonus from those you sponsor into the system.
This could have easily been the first question for most affiliate marketers. What's the commission? Most programs pay between 5% to 20%. The amounts paid for hits and impressions will vary but usually it isn't a significant amount.
These are just some of the questions that need answering before you join any affiliate programs. You should be familiar with your chosen program before incorporating them into your website. Make sure to ask your affiliate programs these questions. This should help you find the right affiliate programs for you & your site.
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