Six Blogging Tips That Will Bring Readers Back And Drive More Traffic

       

Despite all the changes that we see each day with technology, remarkable new software tools, lead and traffic generation techniques, the trends of having a successful blog nevertheless tend to remain the same.

With the Network Marketing, MLM, Internet Marketing niches getting more and more competitive every day, it still doesn't mean that you can't stand out from the crowd. So in this article I want to glance at some of the general trends which will help with your blogging, keep your readers coming back and driving more traffic back to your site.

1) Provide Valuable Content: I'm going to just assume given that you are reading this article about blogging tips, that you are a blogger so let me ask you something. Why do you read about blogging tips and what is different from all the other hundreds or thousands of blogging blogs that are out there?

Some of the answers are going to differ but the key thing is that you are looking for something that will give value to you in some way or another and you can take that value and execute it. That is the main reason that anybody subscibes to a blog. They get some sort of value somewhere. Whether that value is in the form of how to make more money, in the form of humor, that's what people want.

So instead of blogging to think of how YOU will benefit, think of how you can benefit your readers. How can you make THEM more money or make THEM laugh or in the case of this post, how you can help THEM to become a better blogger. If you offer constant value to your readers they will keep coming back for more.

2) Make Your Blog Unique: There are various things that you can do to make your blog stand out. Offer content in various formats, have a unique design, bring in leaders in your niche for interviews, give away a free ebook. Regardless of new blogs being created each day, it doesn't mean that you can't stand out from the crowd. Make sure to present constant value while trying a mixture of these things.

3) Make Your Content Simple To Read: There is nothing worse than something that is hard to read by being in huge chunk format with no line breaks. This post for example is easier to read and scannable because of the list format. Some tips for making your blog posts easier to read consist of:

*Reading the post yourself before posting to see if it flows properly
*Spell check before posting
*Include paragraph breaks every 3-5 sentences
*Use bullet points when necessary
*Create subtitles for longer posts
*If your doing a list post, seperate the points with bold headings for people who skim and scan

4) Be Part Of The Conversation: Blogging is not just about you and it is not just about your readers. It also includes the conversation between your blog and other blogs within your niche. So read the blogs of others in your niche and leave comments to let them know things like what you think of their posts, their sites and maybe some other valuable points that can add to the conversation.

If you link out to other blogs, you will see that others will start linking back to you. I have also found it beneficial to actually connect with other bloggers on some of the social networking sites and staying connected. There is a whole other world out there in your industry so don't think that it is all confined to your blog.

5) Make It Simple For Readers To Connect: Think of some of your favorite blogs that you read on a repeated basis. What individuals and their favorite blogs have in common is that they feel like they "know" about the author in some way. So do you make it easy for your readers to connect? You can do this by having an informative "about me" section on your blog, sharing every day stories sometimes in your posts and using your name on blog comments and posts.

6) Don't Overwhelm Readers With Posts: This one is going to be different depending on what niche that you are in. If you run a blog about current events and news, then you are going to post a few times a day. If you are in the Network Marketing industry and you create a post every day that is a few thousand words, that will more than likely be too much for your readers to digest and you would end up repeating a lot of what you have previously said.

You can't please everyone. So there will be some people that think that it is just to much and some individuals will be screaming for more. Try to find a good posting schedule and keep to it. I personally usually post around 3-4 times per week.

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