So this is my set up for the story I’m about to tell you:
Ok folks, so I was thinking about my Massive MLM Group the other day and I was pondering how I could bring value to the people in this group and actually give them something that they could benefit from. So this is my set up for the story I’m about to tell you. A friend of mine was having drinks the other night with some friends and he was trying to explain what I do to a fitness expert who’s having a hard time selling packages. He thought she might be able to use some of my expertise and told her to send an email to me. This is a script of the e-mail that came to me and the one I sent back. I wanted to use this because I felt that it was the most honest way of painting a picture of exactly what I do. So here it is, unscripted and just completely natural.
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From my GMAIL account: (copied and pasted)
Inbox: Whatssssss up Darren?
How are you? I heard you are trying to take over the world by writing a book, doing some spamming and your other duties! Yes, I know, Omar does talk a lot, most of the time he doesn’t realize that people don’t care and I wanted to hear it from you….whats this business you are doing for expanding your leads online…do tell please!
Vanessa
Outbox:(my reply)
Heya…I’m good. How about yourself??
I’m doing a few different things yup. Not spamming per say, but I can tell you how :p
Yes Omar does have a way of promoting me through drunken conversation, I’ll take it haha…Seriously though, I’m actually involved in a business that involves marketing to network marketers. So I use a system that helps me generate leads and builds a list of people that receive emails from me automatically, called an auto-responder, I basically build a relationship with them and then once I’ve established that relationship with them they join my empire. It’s not as easy as I make it sound but that’s the jist of it. My system is built only for network marketers, so a person like yourself (fitness guru), wouldn’t be able to use it effectively. I’m sure there are means of marketing your program through the same concept, which is called a sales funnel. That’s what I have. So you would probably need a generic sales funnel or one that specializes in fitness, if internet marketing is the way you want to go. There are a number of ways to go about it as well aside from sales funnelling. You know when you see something online, you’re interested in it, you might submit your email for more info, and than you get a ton of emails over time promoting the company or they’re giving you some sort of value in the emails (free training, information, special deals). It’s along those lines.
There are a bunch of ways to market your product, you just have to have a way of selling them the product once you capture their attention. Like it has to be user friendly, there has to be a seemless process for them to sign up with you. Right now, I’m definately learning a lot of new ways to get my information out there that I never really thought about. Social Media (facebook, myspace, twitter, youtube-all free), PPC (pay per click marketing, can be costly but effective), classifieds (craigslist, backpage, kijiji etc, mostly free), video marketing (youtube, meta cafe, traffic gyser), blogging, forum marketing…etc.
I think article marketing is one of the coolest ones I’ve learned about, I’m still learning about and I’m going to get into once I’ve mastered a few of the others I’m working on. It involves taking an original piece of content and creating other content that leads back to that original piece. All the pros use an article submitter that saves tons of time and submits articles to hundreds of article sites. The idea is that it all has back links going back to your original content and than it gets ranked in google because there’s a lot of traffic and you get sales! This is a little more advanced but relatively cost free.
Anyhow, I’m going on forever here. I don’t want to overwelm you, just open your eyes a little bit. Product doesn’t just sell itself A lot of people have great ideas and they have great products but they don’t know how to market. Think of McDonalds, good product?? NO, but they have a sick system that just prints money.
Let me know if you got any questions or you wanna just chat I hope I helped you a little bit.
D
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I can’t make this stuff up people lol. Anywho, just thought I’d try and give you a better idea of what’s out there and what exactly I do.
Sincerely,
Darren S
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