Cooking is a craft that will always stay in fashion. As this time-honored hobby evolves through generations, the tools used undergo the same phase as well. True enough, companies that manufacture cookware are consistent in thinking beyond the box to come up with products that is a result of continuous reinvention and innovation. Among them, Le Creuset stands out.
Le Creuset, a company that has always been known for its passion and expertise of providing the world its kitchen needs was could be traced back from two Belgian industrialists. The pair of casting specialist Armand Desaegher and enameling expert Octave Aubecq founded Le Creuset in 1925 at a town in Northern France called Fresnoy-le-Grand. Their success started with Le Creuset’s pioneer product – a round cocotte. Up to this day, it is still le Creuset’s undisputed best-selling creation.
Ask anyone who has used a cookware from Le Creuset and they will tell you that it’s a product of functionality and durability. This formidable combination of Le Creuset’s outstanding commitment is embedded on its signature mark – an orange colored flame enamel that you can see in every Le Creuset item, assuring you of quality like no other. This signature image was introduced in 1934. Its current logo, on the other hand, came out in 1970 to represent the craft of metal casting and molding. It was then in 1987 that Le Creuset was purchased by its current owner Paul Van Zuydam in 1987.
Le Creuset’s rich history reflects a company that has stood up to the test of time – just like its line of products. Indeed, its stay in the corporate world of marketing cooking tools is already a classic hallmark. As long as there are kitchens, trust that Le Creuset and the people behind it will continue to maintain the legacy, incorporating improvements and brand extensions along the way.
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Francisco Ternandes has been making articles about various cookware companies throughout his writing career. He specifically has high praises for Le Creuset French Oven and Le Creuset Stockpot