This article assumes that you know how to use a Flip video camera or some other brand like JVC or Sony. It would also help if you have a screen capture program, like Camtasia or Jing. We will explore here keys on how to video blog and specifically how to generate leads for your MLM business.
Step 1. Pick out a subject that you are interested in , and figure out some relavent keywords. Just for fun lets pick on the mother of all network marketing companies - Amway Amway has paved the way for all of us, and is one of the largest network marketing companies. You want to go to Google's external keyword tool (it's free) and do a search on Amway. Don't misplace these keywords. Save them in a text file and we will put them to use in a bit.
Step 2. Write a real compelling headline. It won't do you any good to make a nice video that doesn't get seen. So come up with an interesting, almost shocking headline. "Is Amway a Scam?"is an excellent headline. Even if you are involved in Amway, you can still use this headline. Another headline example is "4 Killer Steps to (what you are teaching.)"
Step 3. Record your video and have 2 or 3 key points that you concentrate on. If you are shooting a live "talking" video, write your bullet points with magic marker on a white paper. Tape this right under the camera and as close to the lens as possible.
Keep your video between 90 seconds long, and a maximum of 2 minutes. If you love to talk, do your best to cut it short. You'll get the hang of it as you do more and more videos.
Step 4. Have a clear Call To Action. You usually find this near the end. If you are wanting to generate some MLM leads, this would be a good place to say something like "OK, now click on the link to the right of this video. Enter your name and email to receive our FREE 7 day video marketing course. You can download the first course instantly."
If you don't have a free course to offer them, I can show you how you can have a course like that on your own blog. It is incredible. You'll make money each time someone goes through the free course and then buys an "upsell." You also are building your list with each new opt-in.
Step 5. Now is the time to use Windows Movie Maker to do any editing. Make sure the beginning and end look good. Think through your beginning. Are you going to have a music background? And this is real important. Add your website URL on the bottom part of the video, across the screen in white. Insert it so it is visible for the whole video.
Step 6. Submit your video to YouTube. This is where you use those Amway keywords that you saved before. Insert all of the keywords into the "Tags" are in the new video you just uploaded. Doing this simple keyword exercise will get you ranked by Google quicke. What you do next is put the new vidoe on your blog. This is simple to do by clicking on the little "add video" icon. You then enter the YouTube url in the space that asks for it.
You have to be making or editing a post to be able to do this.There are also a number of Wordpress video plugins, like FLV Embed or Flash Video Player that may make it easier to load videos to your blog.
Step 7. Rinse and repeat. Be consistent with this. Every day would give the best results. But every other day is still great. You will be pleasantly surprised at the results.
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